Cloud Computing is set to revolutionize the way that analytics are gathered and processed. With the cloud, information can be brought together and viewed from a single source. Top heavy ingest is a thing of the past. Information is no longer tied to strict data structure rules. Feeds from any resource, relational, flat file, RSS, XML, etc. can be pushed into the cloud without the need for rules or aggregation. Information of all types can be made available in near real time.